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Google Shows You How Search Finds Your Social Posts. At Last.

Jul 14, 2026

A free tool to check your Search and Discover visibility, and an EU ruling that could reshape who competes on AI search.

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TikTok Shop isn't a loyalty play.

Jul 7, 2026

It's built for something harder. Plus Unilever's creator math and Victoria's Secret's casting bet.

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The two Cannes campaigns worth your Tuesday.

Jun 30, 2026

Vaseline and Heineken split Cannes' top social & creator prize. Albertsons just commissioned a soap opera.

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Creator marketing is chaos. YouTube disagrees.

Jun 23, 2026

Inside: creator content remixed without consent, True Classic's AI bet, and what 16,000 creators told Adobe.

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Brands Need Creator Infrastructure

Jun 16, 2026

Not just the creator campaigns that go with it — and Nike just showed why that matters.

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3 platforms just bet on the same format

Jun 9, 2026

TikTok went to Sundance. Meta built a series tab. Creator marketers are flocking to Cannes. And YouTube earned what TikTok hasn't.

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A creator film just beat Star Wars at the box office.

Jun 2, 2026

How did that happen?

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Viewer asks. AI answers. You get skipped.

May 26, 2026

Plus a quick Google quiz, a $2.2B data deal, and Spotify's AI cloning crackdown.

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Your best marketing in 2026 won't be read by humans

May 19, 2026

And that changes everything about how to think about creator content.

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Authenticity Is Now the Algorithm

May 12, 2026

Original Wins. Finally.

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Creator marketing intelligence for brand builders

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