Creator marketing intelligence for brand builders
6 min read
Oct 20, 2026
Plus: Shapermint's 5,000 affiliates, Chili's ditches TV cutdowns, and Alo bans its own fans.
Oct 13, 2026
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5 min read
Plus: CreatorIQ's integration bottleneck, Meta's live creator ads, and L'Oréal's TikTok Shop debut.
Oct 6, 2026
4 min read
Plus: TikTok takes the admin out of creator deals, and Best Buy and Sephora open TikTok shops.
Sep 29, 2026
3 min read
Molson Coors and Chipotle show how. Plus: the industry's own measurement problem.
Sep 22, 2026
Plus: Meta's $17B settlement changes teen reach, and creator-founded CEOs keep exiting.
Sep 15, 2026
Plus, affiliate platforms are fighting over commissions that aren't theirs, and creator pricing still has no floor.
Sep 8, 2026
Plus: Meta's $18B settlement, a $58M Sony lawsuit against Kroger, and the platforms racing past both.
Sep 1, 2026
Plus: institutional capital buying creator channels, Alex Cooper's exit from UTA, and Google's new access for mid-tier creators.
Aug 25, 2026
Plus: Twitch, Neutrogena, Phia, CreatorIQ, and Meta — every story is someone letting a default make a call that was theirs to make.
Aug 18, 2026
Plus: Unilever's 300,000 creators get stress-tested, OpenAI's luxury trip backfires, and Australia's ban barely moves the needle.
Aug 11, 2026
Plus: LinkedIn's AI slop button, Reddit's shaky search traffic, and H1's best honesty campaigns.
Aug 4, 2026
Plus: Gymshark's disclosure lawsuit, Amazon's new AI ad controls, and AE's back-to-school bet.
Jul 28, 2026
Plus: TikTok Shop's AI-fakes problem, provenance goes mainstream, and the EU's next move.
Jul 21, 2026
A free tool to check your Search and Discover visibility, and an EU ruling that could reshape who competes on AI search.
Jul 14, 2026
It's built for something harder. Plus Unilever's creator math and Victoria's Secret's casting bet.
Jul 7, 2026
Vaseline and Heineken split Cannes' top social & creator prize. Albertsons just commissioned a soap opera.
Jun 30, 2026
Inside: creator content remixed without consent, True Classic's AI bet, and what 16,000 creators told Adobe.
Jun 23, 2026
Not just the creator campaigns that go with it — and Nike just showed why that matters.
Jun 16, 2026
TikTok went to Sundance. Meta built a series tab. Creator marketers are flocking to Cannes. And YouTube earned what TikTok hasn't.
Jun 9, 2026
How did that happen?
Jun 2, 2026
Plus a quick Google quiz, a $2.2B data deal, and Spotify's AI cloning crackdown.
May 26, 2026
And that changes everything about how to think about creator content.
May 19, 2026
Original Wins. Finally.
May 12, 2026
$40 billion and still a rounding error. Plus: Cannes builds a creator summit, Nestlé's AI workflow, and YouTube's deepfake shield.
May 5, 2026
