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Always-On

Authenticity Is Now the Algorithm

May 12, 2026

Original Wins. Finally.

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Creator marketing won't grow up until it's bought like media

May 5, 2026

$40 billion and still a rounding error. Plus: Cannes builds a creator summit, Nestlé's AI workflow, and YouTube's deepfake shield.

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Macro influencers are asking UGC creators for advice

Mar 17, 2026

The Sundae Tuesdae: Creator marketing intelligence for brand builders

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Creator marketing just grew up

Mar 3, 2026

New data, new money, and new expectations from creators themselves. Here's what happened this week.

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The Sundae Tuesdae

Creator marketing intelligence for brand builders

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